Syllabus PDF Social Media Marketing (SEC) | DU

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Syllabus 

Social Media Marketing is a Skill enhancement course for the students pursuing any undergraduate program offered by Delhi university. This subject will provide you the basic knowledge of social media marketing concepts. It aims to enhance your skill as a social media marketer and start a career in social media marketing.

After learning this course you will be able to evaluate the role of social media in marketing, advertising and public relations. You will also be able to develop an effective marketing plan for different platforms and measure its effectiveness.

This subject consist of theory as well as Practical part and syllabus is given below.

Exam Pattern 

End semester exam will be of 30 Marks and you will have to attempt 3 out of 6 questions. Practicals will be conducted by your college. 


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